Music x Media

The story of KUUMAA is not a fast track to stardom, but a deliberate journey built over years of musical development, timely choices and trust within the team. In this unique conversation, singer Johannes Brotherus and manager Virpi Immonen share how KUUMAA has grown step by step to become one of the most successful pop bands of our time - and the perseverance, vision and collaboration it has taken.

During the discussion, Johannes and Virpi will unfold the story through music, images and never-before-seen videos that will deepen the audience's experience and bring out the moments that are not always seen in the spotlight. This is an inspiring talk about what happens when art, team and perseverance go hand in hand.

 

KUUMAA's manager Virpi Immonen and singer Johannes Brotherus will be part of the Music x Media 2025 event. Photo by Aarni Soivio.

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Time:
Fri, 26.09.
Keynote
EN