How to Get Synced: From Brief to Placement with Music Supervisors (In cooperation with Music Finland)

This panel offers a behind-the-scenes look at how music supervisors source, evaluate, and place music across visual media. We’ll cover the phases of the placement process, key decision-makers, and how relationships – whether with major labels or indie reps – impact selections. Learn what it takes to get into a supervisor’s trusted network, why certain tracks get chosen over others, and how AI and metadata are reshaping the landscape. Whether you’re a creator, rep, or aspiring supervisor, this session offers practical takeaways and insider knowledge for navigating the sync world.

Content is produced by Music Finland.

Share this page