The event


Music x Media event made history this year: we broke the record in participant number, produced a record-breaking amount of programs and saw a wider array of speakers from different fields than ever before. Music x Media strives to be a future forum that touches on different creative fields, where we create added professional and societal value from creator to creator. Based on this year’s event, we will start to develop Music x Media’s year-around services and produce an even more exceptional event in 2023.

This year 1100 visitors, over 300 speakers and around 50 volunteers participated in Music x Media. The four-day seminar program consisted of over a hundred panel discussions, workshops and keynote speeches. Lost in Music Festival offered over 127 shows, which attracted a crowd of 9000 people.

Music x Media wants to thank each and everyone of our visitors, speakers, gala guests, and volunteers working alongside our crew that participated in our event 28.9.-1.10. Above all, we would like to thank you for creating an inspiring, safe and talkworthy event.

A special thank you goes to our international guests, who brought new collaborative possibilities to Tampere and showed interest towards the up and coming Finnish musicians at the Lost in Music -showcase festival .

We at Music x Media encourage you to stay in contact with your international colleagues and to carry on with the plans of return calls and collaborations discussed at the event. The contact information of all accredited visitors who allowed their information to be shared can be found at with the password “musicmediapeople”.

Anti-harassment contact person

We hope that all attendees felt safe at the event as well as at the Lost in Music Festival. However, in case you experienced or witnessed any inappropriate behavior, please be in contact with our harassment officer before October 9th. 

When informing us about unwelcomed behavior, we have the chance to develop the safety of our event and the realization of our safe space policy. By contacting the harassment officer, you will be given the option to talk about your negative experience and get help to resolve the situation.

Our harassment officer Tellervo can be contacted by email around the clock and by phone during 12:00 – 14:00. Tellervo’s phone number is +358 44 947 5513, and email address


“On the spot” interviews by Rytmimanuaali

During the event, Rytmimanuaali filmed interviews where different topics were broken down by speakers, moderators and the attendees. The topics vary from artists as content creators to equality in the music industry.

The clips have been posted on Rytmimanuaali’s Instagram @rytmimanuaali:

Next year’s dates revealed

Music x Media will be held again in Tampere 4.-7.10.2023. Stay tuned!

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