Case @rareonkova — What has the youth media learned from successes and fails on TikTok and Instagram?
How to make meaningful content on Instagram and TikTok for Generation Z? What about for Generation Alpha and brainrot? In this program prize-winning youth media RARE's Nikke Sillanpää and Vilma Rimpelä share through real-life examples how to reach young audiences and to build an intriguing brand through social media.