Head of Pay Channels and Rights, TV4/MTV/C More
Jonas Cederqvist is the Head of Pay Channels and Rights for TV4/MTV/C More, a part of Telia Company. His responsibilities include pay channels content and revenue across the Nordics as well as acquisition of sports rights. Cederqvist has previously held positions as Head of Sports and Head of Sports channels and rights. Before joining the company, he worked at IMG and SBS (now Discovery).
TV4 and MTV are the leading commercial channels in Sweden and Finland, and C More offers 17 pay channels and an SVOD service throughout the Nordics. Sports rights include domestic ice hockey leagues, FIFA World Cup, UEFA European Championships as well as UEFA Champions League, La Liga and Serie A. C More is part of Telia Company, a major telecommunications provider and TV operator.