The panel will give you an overview on what’s next in the world of gaming and music. The ways of utilizing music in games are as diverse as the gaming market itself, now estimated to be valued at $200 billion globally – multiple times bigger than the music industry.
Licensing music for games and game ads might be the first thing coming to mind, but what’s new in the licensing space? Global artists can make substantial income by selling in-game merchandise such as wearables and tokens on metaverse experiences. What about opportunities in the game streaming space, artist and game brand collaboration or sound packs for producers and songwriters? This panel of experts aims to expand your thinking of the possibilities in music use, artist collaborations and marketing in the gaming space.
Sergio Pimentel (Synchronicity Music)
Alica Molito (XONE)
Ville Virtanen (Darude)
Robby Towns, (GoodCopBadCop)
Katariina Sorsa (Music Finland)